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Solid 20 ATM | Founder's Edition
Clean, timeless and self-confident
BEU Solid 6 ATM | RAW Series
A solid work of art
The BEU Switchstrap
The interchangeable watch strap innovated again.

BEU Watches

Created for the curious, the visionary, and the brave: Enduring timepieces with the power to liberate you from technology, and reconnect you to people, nature, and culture. Meticulously-designed in Scandinavia, waterproof, and durable, a BEU watch is a constant reminder to stay true to yourself and the things you love. Wherever life takes you.

Solid 20 ATM | Lava Black

Solid 20 ATM | Founder’s Edition

Solid 6 ATM | Raw Gold

Solid 6 ATM | Raw Steel

Solid 6 ATM | Raw Bronze

FOUNDED IN SCANDINAVIA, DESIGNED IN SWEDEN.

BEU watches are created for the curious, the visionary, and the brave: enduring timepieces with the power to liberate you from technology, and reconnect you to people, nature, and culture.

Our company was founded by Johan Ronnestam, a Swedish designer, adventurer, and former snowboard professional. With a deep respect for the incredible diversity of our planet, he’s spent a lifetime searching for great waves, deep powder, unbeaten tracks, and inspirational human beings.

Johan gathered a small design collective from Scandinavia who firmly believes that we’ve been born into this world, not to master others but to master ourselves. Born, raised and living in the lands of reflection, together we strive to create iconic time pieces that do to you what this land has always done for us – calms you down, gives you space to think, room to breath and most importantly, inspires you to be you.

Meticulously-designed in Scandinavia, waterproof, and durable, a BEU watch is a constant reminder to stay true to yourself and the things you love.

We believe that’s all there’s time for.

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